WINNING IN BACK TO BACK SEASONS
ROOKIE OF THE YEAR
Victor Wembanyama capped off a historic rookie season by being named the 2023–2024 Kia NBA Rookie of the Year—only the sixth player to win it unanimously and the third Spurs player to receive the honor. One season later, Stephon Castle continued the legacy of standout debuts, earning the 2024–2025 Kia NBA Rookie of the Year award with a dominant first year, leaving fans energized and solidifying his rising-star status.
Selected first overall in the 2023 NBA Draft, Wembanyama showcased a rare blend of size and abilities, earning widespread recognition as a generational talent. Stephon Castle was drafted fourth overall in the 2024 NBA Draft the following season. Castle averaged 16.8 points, 5.2 rebounds, 4.6 assists, and 1.4 steals per game, showcasing poise, two-way versatility, and a strong competitive drive as one of the league’s most promising young guards.
To celebrate these remarkable debut seasons and capture the excitement and cultural impact of two back-to-back Rookie of the Year winners, a comprehensive design package was created for each player and shared across the Spurs' social and digital channels.
Creative Direction
Design System
Motion Graphics
Marketing
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