Perspective
Travis McHenry is a brand storyteller and creative executive. With experience spanning agencies, in-house, and entertainment, he has led creative across design, content, and marketing for some of the most recognized brands in sports and culture.
Centered on worldbuilding, specializing in creative and strategic execution to shape narratives, moving fluidly across digital and physical platforms. Working across the intersection of brand and lifestyle, product and media. His work lives at an emotional level, between experience and commerce, concept and craft. He builds brands worth talking about, existing inside and outside the point of disruption, with experiences that are both visually captivating and functionally innovative.
Based in Texas.
Available for freelance or full-time.
Approach
The work spans disciplines – design, video, photo, motion, and spatial, creating a single connected system to unlock full potential and maximize awareness.
From visual identity and campaigns to content and environments, each output is built to scale, evolve, and resonate over time. It lives across platforms, between the digital and physical. In the spaces where culture actually exists as a living, breathing body of work.
Email: howdy@mchenrytravis.com
LinkedIn: mchenrytravis/
Instagram: buttonedup/
